The U.S. justice system claims to protect all—but for millions, it’s a cycle of racial injustice.

To expose that hypocrisy, we partnered with Meek Mill—a survivor of the system—to create
a NYT Op-Ed film that used the system’s own language against it.

The piece ignited national conversation, started to trend within hours,
earned over 660M impressions. It was shared by politicians, teachers, celebrities,
and activists. Most importantly, just six weeks later, the First Step Act passed—
marking a historic win for justice reform.

The Webby Awards: Winner - Webby for Good | Video - Public Service & Activism
The Webby Awards: Nominee - Performance-Craft | Video - Best Writing

The One Show: Merit | Craft - Writing / Single
The One Show: Merit | Online Video / Online-only Video-Single

ACIP Show: Shortlist | Concept